Article advertising and marketing have turned out to be a huge style in Internet marketing today. Many marketers are the usage of articles as their primary, and even sole, shape of visitor technology and search engine optimization. However, some marketers lament that article marketing doesn’t appear to work for them, especially as their article submissions are often rejected.
I very own and hold three article directories. One is a standard listing and two are an area of interest directories. Every day I get hold of lots of article submissions and each day I reject dozens. When I first commenced I would cautiously encompass a specific cause for every rejection but now submissions are so high it is all I can do to hold my head above water. Frankly, I experience it is more vital to try to turn articles around in as timely a trend as possible so I am all about velocity now (and am still weeks at the back of my usual directory).
However I can share these guidelines in an open letter to article marketers who do now not understand why their articles are rejected through my directories — and in all likelihood different article directories as well.
The major motives articles are rejected by way of me include:
Reason 1: Active hyperlinks in the body of the article. The sole place I want to see an active hyperlink is the creator aid box. This is pretty well known with most article directories.
Reason 2: The article does not belong in this directory. Usually, this is proper of a giant share of my niche listing rejections. If the listing is about Internet advertising don’t publish your articles about breast augmentation!
Reason 3: The article used to be not submitted to the proper category. If I’m in a high-quality temper or I’m interested in the article then I may recategorize it. If I apprehend a creator who often delivers quality content I might recategorize it. If it is in the proper large class I would possibly pass it to a greater precise subcategory. However, if it was submitted with no obvious notion or effort then I will most in all likelihood reject it. If the author can’t be troubled to choose the right category then why should I take the time?
Reason 4: Substandard English. If there are typos or terrible grammar in the headline or summary then I am not impressed and will most in all likelihood reject the submission.
Reason 5: Subject spamming. If I receive a wide variety of articles on the same difficulty and with the aid of the same author with comparable titles and summaries then I will suspect article spamming. Rather than find out which articles may offer high-quality unique content material, I reject them all.
Reason 6: Obscure topics. If I don’t suppose that your article about New Jersey Divorce Lawyers will sincerely add anything to my listing then I might just select to reject it. Similarly, if I can’t tell what your article is about from the title, summary, or first paragraphs then I’m now not going to study any further.
Reason 7: Blatant advertising. These are article directories so I don’t desire press releases or straight advertisements. Articles ought to include data about something other than whatever enterprise you are trying to promote.
The simple reality is that these are my directories so I use my editorial judgment about the splendid content. I use the feeds and articles from my directories on my net websites and in my blogs, and my backside line is that the article needs to offer fascinating and/or appealing data to the goal audience. If it isn’t an article I desire to see on my web page then I pick out to reject it.
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